10/26/2022 0 Comments Product manager googleIt's usually an early start for me since I have a long commute. I’ve pieced together various meetings and events from my time as a Google Product Manager to display an informative agenda on what product management is like. Note: This list is not a direct snapshot of my actual calendar. As you can see there's lots of meetings but I also blocked out a couple of hours each day to work on specific long-term projects. Here's what my typical calendar looked like as a Google PMM. Product Marketing Managers are responsible for determining where the product can be distributed and how the product can be communicated to illustrate its features and benefits. #PRODUCT MANAGER GOOGLE HOW TO#They're involved in understanding how to price the product, what packaging or bundling could work. As the team advances in product development and gets close to launching the product, PMMs play an integral role in the go-to-market process. They're experts at building value propositions and choosing where these messages should be communicated whether it's through a presentation to a partner, a blog post, a social post, or a TV commercial.įor instance, at the beginning of a product life-cycle, PMMs are responsible for conducting market research to understand what exists currently and how it could be improved. Generally the PMM's responsibilities communicating the Why, What, and When to the market and users. You often have to spend a lot of time in meetings with cross-functional stakeholders, but also have bouts of deep work like building presentations and a marketing strategy plan.Īs the Product Marketing Manager, you'll often be responsible for running meetings, preparing agendas, and taking track of open questions that the cross-functional team needs to resolve. As a PMM you sit at the intersection between the customers, sales teams, and the product team so you have to work very cross-functionally, working with PMs, design, Sales, Legal, Public Policy, and business development.
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